AdLab Welcomes Guest Speaker Angela Herbst

“AdLab puts you in a position where you can really hit the ground running.”

Angela Herbst, a BU alum with over 20 years of experience, currently serves as the VP of Client Strategy at The Boston Group (TBG), shared her extensive marketing expertise with Boston University's AdLab students on Monday, April 1st. She highlighted the significance of leveraging BU's alumni network and the invaluable skills acquired through AdLab.

Angela’s emphasis on crafting a tailored elevator pitch specific to advertising resonated with AdLab participants, emphasizing the importance of effectively communicating one's value proposition. Angela's presentation provided AdLab students with insights into the fast-paced and ever-changing realm of Advertising, showcasing the strategic approach and innovative thinking that is essential for success in the industry. Thank you Angela, and we hope to have you again!